Insulation Basics: Types, R-Values, and ROI

Insulation is your home's first line of defense against heat transfer, keeping warm air inside during winter and outside during summer. Proper insulation can reduce heating and cooling costs by 20-40% while dramatically improving comfort. Yet many homes remain under-insulated, and homeowners struggle to understand where and how to improve. This guide demystifies insulation basics and helps you make smart investment decisions.

Understanding R-Value

R-value measures insulation's resistance to heat flow—the higher the number, the better the insulation performance. This simple metric helps you compare insulation types and determine how much you need.

How R-Value Works

R-value represents thermal resistance per inch of thickness:

  • R-1: Minimal insulation (like a single pane of glass)
  • R-13: Standard wall insulation (3.5" fiberglass batts)
  • R-38: Good attic insulation (10-12" blown fiberglass)
  • R-60: Excellent attic insulation (16-20" blown fiberglass)

R-values are additive. If you have R-19 insulation and add R-19 more, you get R-38 total. However, the benefits aren't linear—going from R-0 to R-19 saves far more energy than going from R-38 to R-57.

ℹ Diminishing Returns

The first layers of insulation deliver the biggest savings. Moving from no insulation to R-1000 provides dramatic savings, but going from R-38 to R-49 might only reduce heat loss an additional 5-7%. This is why proper insulation prioritization matters—focus on the worst areas first.

Factors Affecting Real-World R-Value

Installed R-value can be lower than rated R-value due to:

  • Compression: Compressed insulation loses effectiveness proportionally
  • Gaps: Even small gaps significantly reduce overall performance
  • Moisture: Wet insulation can lose 50% or more of its R-value
  • Air movement: Air flowing through insulation bypasses its effectiveness
  • Thermal bridging: Studs, joists, and framing create heat-conducting paths

This is why proper installation technique matters as much as the R-value number itself.

Types of Insulation

Different insulation types suit different applications. Understanding their characteristics helps you choose appropriately.

Fiberglass Batts

R-value per inch: R-3.1 to R-3.4

Best applications: Wall cavities, exposed attic joists, accessible crawl spaces

Cost: $ (lowest cost, $0.30-0.70 per sq ft)

Pros:

  • Easy DIY installation in standard framing
  • Non-flammable, won't settle
  • Widely available
  • Good for retrofit applications with access

Cons:

  • Must fit framing precisely—gaps kill performance
  • Difficult around obstacles (pipes, wiring)
  • Can irritate skin and lungs during installation
  • Loses effectiveness if compressed

Blown-In Fiberglass

R-value per inch: R-2.2 to R-2.7

Best applications: Attic floors, hard-to-reach areas

Cost: $ ($0.50-1.00 per sq ft)

Pros:

  • Fills irregular spaces and around obstacles
  • Quick installation over large areas
  • Good for adding to existing attic insulation
  • Less expensive than cellulose

Cons:

  • Can settle 10-15% over time (lose R-value)
  • Air movement can degrade performance
  • Requires professional equipment for DIY
  • Lower R-value per inch than batts

Blown-In Cellulose

R-value per inch: R-3.2 to R-3.8

Best applications: Attic floors, dense-pack walls

Cost: $$ ($0.70-1.30 per sq ft)

Pros:

  • Higher R-value per inch than blown fiberglass
  • Settles less (only 5-7%)
  • Better air sealing properties
  • Made from recycled paper (environmental benefit)
  • Fire and insect resistant (treated)

Cons:

  • Can absorb moisture (treat for moisture issues first)
  • Dustier installation than fiberglass
  • Heavier than fiberglass
  • Slightly more expensive

Spray Foam

R-value per inch: R-3.5 (open-cell) to R-6.5 (closed-cell)

Best applications: Rim joists, difficult cavities, air sealing, cathedral ceilings

Cost: $$$ ($1.50-4.00 per sq ft)

Pros:

  • Excellent air sealing (addresses insulation and air leaks together)
  • Highest R-value per inch (closed-cell)
  • Adds structural strength
  • Moisture resistant (closed-cell)
  • Doesn't settle or sag

Cons:

  • Expensive (3-5x cost of blown insulation)
  • Requires professional installation
  • Can't be removed easily
  • Must be covered with fire-rated material
  • Off-gassing concerns during installation

Rigid Foam Boards

R-value per inch: R-4 to R-6.5 depending on type

Best applications: Basement walls, exterior wall sheathing, under siding

Cost: $$ ($0.80-1.50 per sq ft)

Pros:

  • High R-value per inch
  • Moisture resistant
  • Easy to cut and install
  • Adds continuous insulation (reduces thermal bridging)

Cons:

  • Gaps between boards can create thermal bypasses
  • Must be covered (fire code)
  • More expensive than batts
  • Can be damaged by UV exposure

Prioritizing Insulation Projects

Limited budget? Focus on these areas in priority order for maximum impact:

Priority 1: Attic Floor (Highest ROI)

The attic is typically the easiest and most cost-effective place to add insulation:

  • Heat naturally rises and escapes through the roof
  • Usually accessible without major construction
  • Can add insulation on top of existing (if in good condition)
  • Pays back in 2-4 years typically
  • DIY-friendly with blown insulation rental

Target R-values: R-49 to R-60 depending on climate (see climate chart below)

Priority 2: Floors Over Unconditioned Spaces

Floors above garages, crawl spaces, or cantilevered sections lose significant heat:

  • Often completely un-insulated in older homes
  • Addresses "cold floor" comfort complaints
  • Moderate difficulty (working overhead)
  • Excellent return on investment

Target R-values: R-25 to R-30

Priority 3: Basement/Crawl Space Walls

After addressing the attic, basement walls are next:

  • Significant heat loss in cold climates
  • Improves basement comfort for finished spaces
  • Must address moisture issues first
  • Rigid foam or spray foam typically best

Target R-values: R-10 to R-15

Priority 4: Exterior Walls (Last, Usually)

Wall insulation often requires major work:

  • Difficult to add without removing interior or exterior finishes
  • Most expensive insulation upgrade per square foot
  • Consider if doing siding replacement or major renovation
  • Dense-pack cellulose or spray foam most common retrofit methods

Target R-values: R-13 to R-21 depending on wall thickness

⚠ Air Sealing First

Always address air sealing before or during insulation upgrades. Air leaks can bypass insulation entirely, wasting your investment. Seal attic penetrations, gaps around windows/doors, and rim joists before adding insulation. See our Quick Wins article for air sealing guidance.

Insulation needs vary by climate. These Department of Energy recommendations balance cost and performance:

Climate Zone Attic Walls Floors Basement
Cold (North) R-49 to R-60 R-18 to R-21 R-25 to R-30 R-15
Mixed R-38 to R-49 R-13 to R-18 R-19 to R-25 R-10 to R-15
Hot-Humid (South) R-30 to R-38 R-13 R-13 to R-19 R-5 to R-10

Special Considerations

  • Cathedral ceilings: R-38 minimum (often requires spray foam)
  • Knee walls: Match attic insulation levels (R-38+)
  • Ductwork in unconditioned spaces: R-8 minimum duct insulation
  • Pipes in cold areas: R-3 minimum to prevent freezing

Costs and Return on Investment

Insulation projects vary widely in cost but generally offer excellent returns.

Typical Project Costs

Attic insulation (1500-2000 sq ft):

  • DIY blown fiberglass (R-38 to R-49): $400-600
  • Professional blown cellulose (R-49): $1,000-1,500
  • Professional spray foam (R-38): $3,000-5,000

Basement walls (800-1000 sq ft):

  • DIY rigid foam (R-10): $800-1,200
  • Professional spray foam (R-15): $2,000-3,500

Floor insulation (500 sq ft):

  • DIY batts (R-19): $300-500
  • Professional batts (R-30): $800-1,200

Energy Savings and Payback

Actual savings depend on existing insulation, climate, and energy costs:

Attic insulation (zero to R-49):

  • Annual savings: $400-800
  • Payback period: 1-4 years
  • Lifetime savings:$15,000-25,000

Floor insulation (zero to R-25):

  • Annual savings: $200-400
  • Payback period: 2-5 years
  • Lifetime savings: $6,000-12,000

Basement walls (zero to R-10):

  • Annual savings: $150-300
  • Payback period: 4-10 years
  • Lifetime savings: $4,000-9,000

DIY vs. Professional Installation

Some insulation projects suit DIY work; others require professionals.

Good DIY Projects

  • Attic floor (over joists): Rent blower, follow instructions, ensure proper depth
  • Crawl space batts: Time-consuming but straightforward
  • Basement rim joists: Small area, manageable with cans of spray foam
  • Rigid foam on basement walls: Requires care but not technically difficult

Hire Professionals For

  • Dense-pack wall insulation: Requires specialized equipment and technique
  • Large spray foam applications: Specialized equipment, safety concerns
  • Cathedral ceilings: Ventilation and moisture concerns require expertise
  • Insulation removal: Potentially hazardous materials, proper disposal needed
💡 DIY Attic Insulation Tips
  • Seal air leaks before insulating (critical step many skip)
  • Wear protective gear: long sleeves, gloves, respirator, goggles
  • Don't cover recessed lights (fire hazard) unless IC-rated
  • Maintain clearance around chimneys and flues
  • Use depth markers to ensure consistent coverage
  • Work on cool day; attics get dangerously hot in summer

Insulation Selection Guide

Use this decision tree to choose the right insulation for your project:

Step 1: Identify Your Priority Area

Based on existing insulation and climate:

  1. Attic if R-value below R-30
  2. Floors over unconditioned spaces if uninsulated
  3. Basement/crawl space walls in cold climates
  4. Walls only during renovation or if severely under-insulated

Step 2: Choose Insulation Type

For attic floors:

  • Budget-conscious DIY: Blown fiberglass
  • Best performance per dollar: Blown cellulose
  • Maximum performance, cost no object: Spray foam

For walls (retrofit):

  • Accessible cavities: Fiberglass batts
  • Closed cavities: Dense-pack cellulose or spray foam
  • Exterior insulation: Rigid foam boards

For basements:

  • DIY option: Rigid foam boards
  • Best performance: Closed-cell spray foam
  • Budget compromise: Open-cell spray foam

For floors:

  • Standard cavities: Fiberglass batts
  • Irregular spaces: Spray foam
  • Crawl space: Consider insulating walls instead of floor

Final Project Checklist

  1. Measured spaces accurately and calculated material needs
  2. Addressed moisture issues (critical in basements/crawlspaces)
  3. Planned for air sealing before/during insulation
  4. Obtained necessary permits (if required)
  5. Scheduled work for appropriate weather (avoid extreme heat/cold)
  6. Have proper safety equipment (respirator, gloves, goggles, coveralls)
  7. Understand ventilation requirements (especially attics)
  8. Planned for electrical and HVAC clearances

Proper insulation is one of the smartest home investments you can make. It pays for itself through lower energy bills, improves comfort year-round, reduces noise, and increases home value. By understanding R-values, choosing appropriate insulation types, and prioritizing projects correctly, you ensure maximum return on your investment while creating a more comfortable, efficient home.